2016 PENDORING WINNERS


Previous Prestige Winners

Dominique Swiegers, Stephné de Villiers
2015 - King James Cape Town
Dominique Swiegers, Stephné de Villiers

"As jy glo jy't 'n goeie idee, hou vas aan hom."
Tian van den Heever
2013 - Draftfcb Johannesburg
Tian van den Heever

"Jou normaal is iemand anders se vreemd."
Frank van Rooijen, James Yeats Smith
2012 - Ogilvy Jhb
Frank van Rooijen, James Yeats Smith

"As alles onder beheer voel beweeg jy nie vinnig genoeg nie."
Riaan van Wyk, André de Wet
2011 - Draftfcb Cape Town
Riaan van Wyk, André de Wet

"‘n Kalm see kweek nie ervare skippers nie."

Television/Cinema Commercials - production budget exceeding R1 million (Sponsored by kykNET)

Silver

Title: Hierdie Man Bou 'n Ruimtetuig
Agency: Mullen Lowe, Cape Town
Advertiser: GWK

Television/Cinema Commercials - production budget under R1 million (Sponsored by kykNET)

Silver

Title: Afsê
Agency: DPK
Advertiser: Liedjie.com

Silver

Title: Die Celeb-jagter
Agency: DPK
Advertiser: Aardklop Nasionale Kunstefees

Non-Broadcast Video & Film

Silver

Title: Campaign: Elke woord is 'n meesterstuk
Agency: King James Group
Advertiser: Sanlam

Radio Communication

Gold

Title: Slyza Tsotsi 3
Agency: Ogilvy & Mather, Johannesburg
Advertiser: KFC

Gold

Title: Umsebenzi
Agency: The Odd Number
Advertiser: BBC Brit

Silver

Title: Campaign: Lugtyd-oordrag
Agency: FCB 1886
Advertiser: Cell C

Silver

Title: Campaign: A War of Words
Agency: FCB, Johannesburg
Advertiser: Netflorist

Silver

Title: Campaign: Bad Parts
Agency: FCB, Johannesburg
Advertiser: Toyota

Silver

Title: Multi Terrain “Directions”
Agency: FCB, Johannesburg
Advertiser: Lexus

Silver

Title: Jan
Agency: FCB, Cape Town
Advertiser: BMW Motorrad

Silver

Title: Campaign: Slyza Tsotsi 1 & Slyza Tsotsi 2
Agency: Ogilvy & Mather, Johannesburg
Advertiser: KFC

Silver

Title: Campaign: Street Movie Reviews
Agency: Ogilvy & Mather, Johannesburg
Advertiser: MultiChoice DStv

Silver

Title: Sterfbed
Agency: DDB South Africa
Advertiser: SABC TV Licences

Silver

Title: Tronklied
Agency: Joe Public
Advertiser: One School at a Time

Newspaper Advertising

Gold

Title: Campaign: Hilux’ tjie
Agency: FCB, Johannesburg
Advertiser: Toyota

Silver

Title: Menigte
Agency: OpenCo
Advertiser: Apartheid Museum

Magazine Advertising

Silver

Title: Campaign: Loop voor jy jou vasloop
Agency: Joe Public
Advertiser: PNet

Posters

Silver

Title: Campaign: Flitskaarte
Agency: Promise Brand Specialists
Advertiser: CNA

Original Afrikaans (Sponsored by Dagbreek Trust)

Silver

Title: Rampartytjie
Agency: FCB, Johannesburg
Advertiser: Toyota

Retail Communication

Silver

Title: Campaign: Verander haar deuntjie met 'n steentjie
Agency: Ninety9Cents Communications
Advertiser: Winhall & De Stadler Jewellers

Craft: Editing

Silver

Title: Die Mystic Boer
Agency: King James Group
Advertiser: Sanlam

Craft: Performance

Silver

Title: Campaign: Slyza Tsotsi
Agency: Ogilvy & Mather, Johannesburg
Advertiser: KFC

Silver

Title: Sterfbed
Agency: DDB South Africa
Advertiser: SABC TV Licences

Craft: Animation

Gold

Title: Hierdie Man Bou 'n Ruimtetuig
Agency: Mullen Lowe, Cape Town
Advertiser: GWK

Craft: Production Design

Gold

Title: Hierdie Man Bou 'n Ruimtetuig
Agency: Mullen Lowe, Cape Town
Advertiser: GWK

Craft: Writing

Gold

Title: Campaign: Slyza Tsotsi
Agency: Ogilvy & Mather,Johannesburg
Advertiser: KFC

Silver

Title: Campaign: Lugtyd-oordrag
Agency: FCB 1886
Advertiser: Cell C

Silver

Title: Campaign: A War of Words
Agency: FCB, Johannesburg
Advertiser: Netflorist

Silver

Title: Campaign: Stiller kajuit
Agency: FCB 1886
Advertiser: Lexus

Silver

Title: Vet uit die storie
Agency: Joe Public
Advertiser: Clover

Craft: Art Direction

Silver

Title: Campaign: Flitskaarte
Agency: Promise Brand Specialists
Advertiser: CNA

Craft: Music & Sound Design

Silver

Title: Campaign: A War of Words
Agency: FCB, Johannesburg
Advertiser: Netflorist

Communication Design

Silver

Title: Ongemaklike stilte
Agency: 34°
Advertiser: Warwick Wines

Silver

Title: Teaching Typefaces
Agency: The Jupiter Drawing Room, Johannesburg
Advertiser: Reddam House

Live Events & Activations

Gold

Title: Elke woord is 'n meesterstuk
Agency: King James Group
Advertiser: Sanlam

Integrated Campaign (Sponsored by Toyota)

Gold

Title: Elke woord is 'n meesterstuk
Agency: King James Group
Advertiser: Sanlam

Student - Print Communication

Silver

Title: Nou-Nou
Advertising school/Tertiary institution: Stellenbosch Academy of Design and Photography
Student/s: Sarah Yeats

Silver

Title: Campaign: Tuisbesoek
Advertising school/Tertiary institution: AAA School of Advertising, Cape Town
Student/s: Hanno Koen & Jaco Louw

Student - Communication Design

Silver

Title: Bakgat Baard Hoër se Baard Bybel
Advertising school/Tertiary institution: Stellenbosch Academy of Design and Photography
Student/s: Carel Pretorius, Ewald Verster, Lucia Petschnig

Silver

Title: Breinmagnaat
Advertising school/Tertiary institution: North-West University
Student/s: Marié Serfontein

Silver

Title: TP vir bome
Advertising school/Tertiary institution: Vega School of Brand Leadership, Johannesburg
Student/s: Cheri Kustner, Helen Aadnesgaard, Gerhard Cronjé

Student - Craft: Illustration

Silver

Title: 30 Years of South Africa Illustrated
Advertising school/Tertiary institution: AAA School of Advertising, Johannesburg
Student/s: Lutho Mtyamde

Student - Integrated Campaign (Sponsored by the ATKV)

Gold

Title: Die water is perfek!
Advertising school/Tertiary institution: Red & Yellow School of Logic and Magic, Cape Town
Student/s: Carina Bonse, Gabi van Niekerk

Silver

Title: Bakgat Baard Hoër Veldtog
Advertising school/Tertiary institution: Stellenbosch Academy of Design and Photography
Student/s: Carel Pretorius, Ewald Verster, Lucia Petschnig

Silver

Title: Dis Kak in die Donker
Advertising school/Tertiary institution: Vega School of Brand Leadership, Johannesburg
Student/s: Marjòrie Meijerink

OVERALL STUDENT AWARD



Title: Die water is perfek!
Category: Integrated Campaign
Tertiary Institution: Red & Yellow School of Logic and Magic, Cape Town
Students: Carina Bonse, Gabi van Niekerk
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UMPETHA AWARD



Title: Slyza Tsotsi 3
Category: Radio Communication
Agency: Ogilvy & Mather, Johannesburg
Advertiser: KFC
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Title: Umsebenzi
Category: Radio Communication
Agency: The Odd Number
Advertiser: BBC Brit
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PRESTIGE AWARD



Title: Elke woord is 'n meesterstuk
Category: Integrated Campaign
Agency: King James Group
Advertiser: Sanlam
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